Jomari Goyso already had millions of viewers who believed him on beauty. What he needed was the machine that could turn that belief into a real, scalable brand — LIA by Jomari Goyso.
As Univision's resident beauty and fashion expert — and a 2023 Emmy winner who has styled stars like Salma Hayek, Penélope Cruz and Kim Kardashian — Jomari Goyso didn't need an introduction. He had the trust of millions.
But trust and a business are two different things. Turning that audience into LIA by Jomari Goyso meant building real infrastructure — the kind a founder who's also on camera, on tour, and writing a book can't run by hand. That's the part Acromatico built.
The look, the language, the world LIA lives in — a beauty identity worthy of the name behind it.
Built the store at liabyjomarigoyso.com — where the audience actually becomes customers.
Designed and implemented the flows that carry an order from checkout through the customer lifecycle — so nothing falls through the cracks.
The engine to scale sales beyond what one founder — juggling on-camera work — could ever manage manually.
A founder should get to be the face of the brand — not the back office. We built the part that runs while he's on camera.
If you've built the following, we'll build the engine behind it — identity, store, automation, and the systems that let it grow without you touching every part.